Role 03 · The department
It writes on-brand articles and briefs aimed at exactly what your buyers are searching for — so your site answers the questions that bring you customers.
The Content Desk turns the gaps the Auditor found and the keywords the SEO Manager targeted into finished drafts. Each one waits in your queue; once you ship it, the Social Scheduler and Email Writer can reuse it, and the Auditor measures how it lands.
They’re drafted in your brand voice and grounded in the real facts about your business — what you do, who you serve, how you talk about it. The goal is copy a reader can’t tell was drafted by software, and that you’d be glad to put your name on.
No. Every article is a draft in your approval queue. You read it, tweak anything you want, and only then does it go live — on your one-tap yes.
It works from what your buyers search for and the gaps the Auditor found on your site — so it writes the pages that answer real questions and bring in real customers, not random blog posts.
Yes. You can hand it a topic, an angle, or a rough brief and it drafts from there — or you can let it propose topics based on what your site is missing. Either way you approve before anything ships.